How does Bobbies open a new customer acquisition channel for the holiday season?
Bobbies, a brand specializing in shoes and leather goods, has been experiencing significant growth in recent years. To support its results, the company is actively seeking new customer acquisition channels.
One of the strategies adopted by Bobbies is to open its gift card service to maximize sales during the holiday season, and the results have been very positive from the first year.
In this client case study, you will find
- Detailed performance results of Bobbies
- How the brand launched its gift card program and expanded to multi-channel distribution
- Valuable insights and tips from Bobbies' acquisition manager
"Buybox offers solutions that allow us to have a comprehensive and competitive gift card program in the market."
Judith Collomb, Acquisition and E-Shop Manager
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