Gift card market figures for the mass retail industry
How are mass retail brands performing in the gift card market?
Driven by additional services such as drive-throughs and promotions throughout the year, the retail industry has been performing well over the past few years. In this industry, the e-gift card is above all a convenient gift. The share of purchases of e-gift cards for oneself is also high.
Read this report to find out the average performance of retailers' gift card programs in 2023.
In this report, you will find
- The average face value of a gift card in B2C and B2B
- The best performances on the B2C and B2B gift card markets
- The sales share of each type of reseller partner and the commissions applied
- Annual sales volume variation
- All the relevant information to estimate your potential ROI
- Insights from gift card experts in your industry
Fill in the form to download the white paper
Fill in the form to download the customer case study
Fill in the form to download the report with figures
Dans ce livre blanc, vous trouverez
16 actions concrètes pour optimiser les ventes de cartes cadeaux
Des campagnes pour cibler le marché B2C et B2B
Des exemples de communication de grandes marques pour Noël
Des conseils sur le lancement idéal des différentes campagnes
