Gift card market figures for the Toys, Games & Childcare industry
How are Games, Toys & Childcare brands performing in the gift card market?
After a good year in 2021, the games, toys and childcare market has stabilized in 2022 and 2023. Purchases are less frequent but shopping carts are higher. The e-gift card service is a strong growth driver: perfect gift for young parents or for children.
Read this report, to find out the average performance of gift card programs in this industry in 2023.
In this report, you will find
- The average face value of a gift card in B2C and B2B
- The best performances on the B2C and B2B gift card markets
- The sales share of each type of reseller partner and the commissions applied
- Annual sales volume variation
- All the relevant information to estimate your potential ROI
- Insights from gift card experts in your industry
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Dans ce livre blanc, vous trouverez
16 actions concrètes pour optimiser les ventes de cartes cadeaux
Des campagnes pour cibler le marché B2C et B2B
Des exemples de communication de grandes marques pour Noël
Des conseils sur le lancement idéal des différentes campagnes
